The Fort Worth CVB announced that through the end of first quarter 2010, Fort Worth’s hotels experienced the highest first quarter occupancy and demand in the city’s history.
Fort Worth hotels continue to remain above the national average in both categories, according to the latest report by Smith Travel Research.
The report indicates that in first quarter of 2010, occupancy for hotels across the U.S. hovered at 51.9 percent while Fort Worth’s occupancy was 57.6 percent and 67 percent for the Fort Worth citywide hotel and downtown hotels, respectively.
For the same time period, total rooms occupied (or hotel demand) nationwide was up 5.3 percent. Demand for Fort Worth hotels rose 5.4 percent for citywide hotels and a whopping 26.2 percent for Fort Worth downtown properties.
With the addition of new and renovated hotels, the increase in citywide hotel supply for Fort Worth increased 2.8 percent. In first quarter of 2010, total room revenue generated citywide was $58.5 million, with total room revenue for downtown hotels totaling more than $21 million. That’s a 21.4 percent increase over the previous year.
“These outstanding results from the recent Smith Travel Research report show the strength and continued growth of Fort Worth’s hospitality industry,” said David DuBois, president and CEO of the Fort Worth CVB. “As we go into the summer travel season and prepare for large regional events such as next year’s Super Bowl, we expect to see additional long term positive results for our hotels and hospitality partners.”