This year’s EIBTM Association Programme, taking place Nov. 29 to Dec.1 in Barcelona, promises to offer content of great interest to association planners. Sessions will address member growth and retention, raising income, communicating with members and the threats and opportunities of the social media revolution.
Also of interest, for the first time, attendees will be shown short video clips from EIBTM’s YouTube channel where association executives explain the challenges they face. Other highlights include a presentation by Jeff Hurt, director of education and engagement, Velvet Chainsaw Consulting, on setting meeting objectives.
Day two of the conference will tackle the fundamental components of an association’s annual conference. Various case studies will be discussed.
