Doing good deeds, whether helping those in need, cleaning up the environment or any number of other positive actions, has become a lot easier now that major organizations have embraced the idea of adding CSR, or corporate social responsibility, elements to their meetings and events.
While some of us are good-hearted enough to pitch in without prompting, sometimes time just seems to get away from us all, so thank goodness for the emphasis on these not-so-random acts of kindness.
Check out our “Taking Responsibility” story on page 25 to see how groups and CVBs are teaming up for the common good, and also for a great case study on how one planner helped the youth of Maui.
Also, visit MeetingsFocus.com to sign up for our free CSR: Creating Positive Results webinar Jan. 25.