Welcome to the March issue of Meetings Focus South. Besides stellar stories about some of the top destinations in the region, along with thought-provoking features, we’re featuring a new “Case For...” Departments story concept that we’ll expand upon in the future.
This month’s “Case For...” has Elizabeth Glau, well, making the case for hiring a social media moderator for events that have a sophisticated Twitter presence—such as those giant Twitter walls where attendees can post at will. It seems there have been cases of “wall hijacking” resulting in some curious, unintended twists, to say the least.
But while that would be probably the most horrifying possible outcome, planners need to strategize before and after the event, too.
