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Rickard: Stand Up and Be Counted

In other advocacy efforts, respected industry professional Roger Rickard—partner at Revent and founder of Voices in Advocacy—recently inspired attendees at PCMA’s Convening Leaders summit in Orlando with his insights on meetings advocacy.

For those wanting to get more involved, here are seven advocacy actions that Rickard recommends:

  1. Believe: You can make a difference

  2. Be informed: Read and research

  3. Discuss the issues: Spread the word

  4. Get on the record: Speak out, act

  5. Be a resource: Provide expertise

  6. Volunteer: Play a part for the cause

  7. Contribute: Donate money or time

“If you don’t speak up, it’s not shame on them for not doing what you want—it’s shame on you for not speaking out,” Rickard maintains.

A trove of additional advocacy information, including an eBook on advocacy steps, can be found at Rickard’s website: www.rogerrickard.com.