Special Advertising Section
The Meritage Collection, which comprises a portfolio of four premier California properties in some of the most desirable destinations in the state, offers meeting attendees and planners a wide range of exiting activity and event options by utilizing the wealth of options available in the Golden State.
Following is a Q&A with Dave Gerdes, vice president of sales and marketing for the Pacific Hospitality Group, which manages the Collection.
Q. What will make the new Meritage Collection so appealing to meeting planners?
A. We are able to provide a one-stop shop and an easy transition of logistics from one property to another. All members of our sales team are educated about all four properties and can sell any of the four at any time. Any meeting details and special requirements can easily be conveyed to any of the four properties, ensuring a seamless transition. Meeting planners can also ensure that the level of service their clients receive will be impeccable and consistent among each property.
Q. What are the unique benefits meeting planners will enjoy at the Meritage Collection that they cannot find elsewhere?
A. Desirable and exciting destinations, as we present "California" like no other. We’d like to think that our customers aren’t just planning a meeting, they are planning an event! Our facilities not only offer great meeting benefits, but also provide other amenities, making the session memorable. Whether it’s a unique team-building exercise, special F&B event, or an off-site activity such as golf, boating, surfing, hot-air ballooning, a day at the races, etc...the possibilities are endless and Meritage Collection provides the perfect balance between business and fun!
Q. How will group meeting attendees benefit from a stay at an MC resort or hotel?
A. They’ll feel a sense of comfort as if they are at home. Our properties are easy to navigate and are not overwhelming for attendees. In addition, our trained staff is available for any and all needs and to make their experience an enjoyable one. Our customers also benefit by being exposed to locations and facilities that offer a variety of activities that will make them want to return for a leisure visit with family or friends. Our hope is that our customers will create memorable experiences during their event that will make them want to return.
The Meritage Collection includes the following properties: The Meritage Resort and Spa, in the Napa Valley; Bacara Resort & Spa, in Santa Barbara; Balboa Bay Resort, in Newport Beach; and Estancia La Jolla Hotel & Spa, in La Jolla. More information is available by accessing www.meritagecollection.com.