1. What is the new CMM Designation Program?
Developed jointly by GBTA and MPI, the CMM Designation Program is a three-phased, comprehensive business education program designed for meeting and travel professionals and includes an intensive business management core program led by highly esteemed university professors from renowned business schools.
The program is an evolution of the prestigious Certificate in Meeting Management program created by MPI in the mid-1990s and pays homage to the highly regarded CMM designation.
2. What does CMM stand for? Does CMM still stand for Certificate in Meeting Management?
CMM is not an acronym, but rather a standalone trademark that represents the premier designation for distinguished meeting and travel professionals with business excellence.
CMM is the business standard of excellence for meeting and travel professionals. Offered jointly by GBTA and MPI, it is the first and only collaborative designation for meeting and travel professionals.
3. What is the process for obtaining the new CMM designation?
Professionals must complete three distinct phases of the program to achieve the new CMM designation.
Phase 1 – Participate in 3.5 days of rigorous onsite business education sessions administered by university professors. It also requires participation in two self-led webinars.
Phase 2 – Attend a one-day boot camp with either meeting or travel focused sessions taught by industry-leading subject matter experts. The boot camps will initially be offered annually during both GBTA and MPI conferences.
Phase 3 – Develop an independent work-based project.
Thereafter, program participants are granted the CMM designation from both GBTA and MPI.
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