NEW YORK CITY
The German Convention Bureau announced that Linda Nuss joined their New York City office as the new regional manager of North America.
Nuss, who is bilingual in German and English and holds dual citizenship, will lead all marketing, public relations and sales activities stateside communicating the value that Germany’s dedication to innovation, key industry expertise and sustainability brings to planners and delegates.
In her new role she will also provide hands on support for meeting planners interested in returning to Germany and also work to attract planners for the first time to this leading destination.
Nuss brings a background in marketing leadership in both German and U.S. markets in the innovative space of medical devices and also has experience in executing large-scale trade shows. This combination of skills means she understands the precise level of planning required to make meetings a success and the importance of linking events with local experts who can speak directly to the core business of delegates.
“Ms. Nuss will be a strong resource for U.S. and Canadian meeting planners given her firsthand experience in hosting events and trade shows and her in depth marketing experience in one of Germany's, and the world’s, key industries of medicine and technology,” said Matthias Schultze, managing director of the GCB. “We are delighted to have her join our team and look forward to continuing to grow our meetings and events market from the U.S. and Canada.”