Meeting and event technology giant Cvent added 3D interactive floor plans for thousands of venues in its database and launched the Cvent Community online network for planners.
We heard the news at the annual Cvent CONNECT conference in Las Vegas. Cvent said the July 8-11, 2019, conference attracted more than 4,500 attendees.
Cvent Enhances Floor Plans Following Social Tables Acquisition
The addition of interactive floor plans to the Cvent Supplier Network is the result of Cvent’s acquisition of meeting and event technology software company Social Tables in fall 2018.
The photo-realistic 3D diagramming technology allows planners to visualize event space during the venue selection process, informing their decisions on whether a meeting or event can fit in a specific venue and what room-set options would be ideal in various spaces.
“Seventy-seven percent of event planners begin researching for a venue online before ever contacting a venue’s sales team,” said Dan Berger, general manager and vice president of Cvent’s Social Tables, citing 2014 statistics from a Destinations Marketing Association International (now Destinations International) study.
“By offering interactive floor plans within the Cvent Supplier Network and showcasing layouts in 3D, it’s easier than ever for venues to stand out during the very difficult part of the group business sales cycle, all while improving the planning experience,” he added.
[Cvent Acquires Social Tables: Exclusive Meetings Today Podcast Interview]
Cvent said that AccorHotels is the first hotel brand to offer the interactive floor plan technology, which is available across all of its properties in North America.
Cvent Debuts Online Community for Event Professionals
According to Cvent, its new peer-to-peer Cvent Community network will offer meeting and event planners the following benefits:
- Peer-to-peer discussion and best practices: The opportunity to connect, share, and learn alongside other Cvent users in open forum discussions.
- Training and education: The ability to search for popular help topics and access training resources so users can be educated on-demand.
- Innovation: The ability to submit and vote for ideas to help guide the Cvent product roadmap.
- Product updates: Information about Cvent product features and enhancements, with input from Cvent staff.
- Customer support: Access to the Cvent Support team and an archive of past support cases.
Cvent said it has 27,000 customers and 300,000 users worldwide.
Cvent CONNECT 2019 Event Registration, Credit: Cvent
More About Cvent
Cvent—an events and hospitality management technology giant based in Tyson’s Corner, Virginia—offers software solutions to meeting and event planners.
Its products include online event registration, venue selection, event management, mobile apps for events, email marketing and web surveys via its Cvent Hospitality Cloud.
Editor's Note: Onsite reporting provided by Meetings Today Brand Director Jim Krotz.
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