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The Top Insights and Results From the 2024 Meetings Today Trends Survey

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Anyone who’s filled their gas tank or bought a gallon of milk at the grocery store knows that inflation has been taking a major bite out of budgets. In this year’s Meetings Today Trends Survey, meeting and event planners list increasing costs as their biggest challenge in the coming year, with lower budgets further compounding the problem and low staffing levels at facilities adding that extra layer of frustration. 

It’s not all bad news, though, as the supply chain finally seems to be getting back to normal and, for the most part, planners seem pretty content with their choice of profession. And COVID-19 protocols? For better or worse, they’re not really a thing anymore.

Let’s hope that 2024 continues to demonstrate the incredible resilience of the meetings and events industry 
and our recent momentum carries forward.

To see all of the trends reported in our survey, download the free Trends for 2024 eHandbook

In what age range do you fall? 

A graph showing what age ranges people in the meetings and events industry fall into. Point six percent are twenty-five years old or younger, fifteen point five perfect are twenty six to forty one, forty six point four percent are forty two to fifty seven and thirty five point nine percent are over fifty eight. one point six percent of respondents chose not to answer.
Photo Credit: Meetings Today

Over the past year, how seriously have you considered making a career change outside of the meetings/events planning industry? 

An image with the question "over the past year, how seriously have you considered making a career change outside the meetings slash events planning industry?" with a pie chart saying that fifty six percent have not considered changing careers, twenty eight percent have given it some thought and sixteen percent gave it serious consideration.
Photo Credit: Meetings Today

Hot Button Issues

Which of the following factors currently influence your destination selections for meetings and events? 

A graphic with the question asking "which of the following factors currently influence your destination selections for meetings and events".
Photo Credit: Meetings Today

How does the presence of labor union contracts or actions influence your selection of a venue or destination? 

A graphic with a question asking "how does the presence of labor union contracts or actions influence your selection of a venue or destination?" with a pie chart listing the results. sixty nine point eight percent said it is not a deciding factor, twenty eight point five said they avoid destinations or venues that utilize union labor and one point seven percent said they only select destinations or venues that utilize union labor
Photo Credit: Meetings Today

To what extent does the local/regional climate on controversial political and social issues (i.e., abortion, civil rights, climate change) impact your destination selection? 

A graphic with the question "to what extent does the local slash regional climate on controversial political and social issues (i.e., abortion, civil rights, climate change) impact your destination selection. eight point four percent said it greatly influences it, forty eight point three percent said it somewhat influences it, thirty six percent said it has no influence, and seven point three percent said they avoid destinations with conflicting values from their organization slash members
Photo Credit: Meetings Today

How many meetings do you expect to plan in 2024?

how many meetings do you expect to plan in 2024?
Photo Credit: Meetings Today

Read this next: Key Results From the 2023 Meetings Today Trends Survey

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