IMEX 2019 Interview: SITE CMO Pádraic Gilligan Shares Incentive Travel Study Results

The results are in, and the incentive segment is trending up, but what reward program winners desire is rapidly changing.

Meetings Today's Tyler Davidson talks with Pádraic Gilligan, chief marketing officer for the Society for Incentive Travel Excellence (SITE), about the results from the joint study with the Incentive Research Foundation that tapped the insights of more than 2,500 incentives professionals. Read our coverage of the report.

[Related Content: 10 Tips for Planning a Corporate Incentive Travel Program]

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Tyler Davidson | Editor, Vice President & Chief Content Director

Tyler Davidson has covered the travel trade for more than 30 years. In his current role with Meetings Today, Tyler leads the editorial team on its mission to provide the best meetings content in the industry.