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Carlson Hotels Announces “Travel Empathy” Concept

Carlson Hotels launched a comprehensive new product and service offerings around the concept of “travel empathy.” The announcement was made at the National Business Travel Association’s (NBTA) annual International Convention and Exposition.

“Empathy means being in the forefront of understanding trends, travelers’ needs and lifestyle changes,” said Thorsten Kirschke, executive vice president and chief operating officer, Carlson Hotels, The Americas. “One of the key priorities of our Ambition 2015 growth strategy is to enhance services for travelers who choose to be our guests.”

The World of Radisson, a series of globally consistent services and amenities, was designed with guests’ unique requirements in mind. Already available at Radisson hotels in Europe, the Middle East and Africa, the amenities are being introduced at Radisson hotels in the Americas. Some of the perks include free, high-speed Internet access, free breakfast, express laundry service a drink credit and other features.

The offerings have already been rolled out at more than 70 percent of the Radisson hotels in the Americas. Carlson expects to fully implement the services at all Radisson hotels by the end of 2010.