SPOKANE, Wash.
Two former destination management organizations CEOs, and long-time industry leaders, have formed a new marketing company to serve both the destination marketing industry as well as meeting planners.
DRW Marketing, LLC, based here, will develop and deliver e-commerce solutions that simplify the meeting planning process. More specifically, the company plans to provide both destinations and prospective clienst with online content that simplifies the vendor selection and contracting process for non-hotel goods and services. DRW Marketing is also developing partnerships with DMOs to aggregate their buying power through purchasing cooperatives, and it will serve as a conduit linking suppliers and vendors with the DMO industry.
David Radcliffe served the DMO industry from 1977 to 2001 as the CEO in Eugene, OR, Tucson, AZ and Phoenix, AZ and has been an active consultant to DMOs nationwide since his retirement from the Greater Phoenix CVB. David Whitney’s CVB career began in Denver in 1985; he was appointed CEO in Dallas in 1990 where he served until his retirement from the DMO industry in 2003. David has consulted with numerous CVBs, specializing in web-based technology solutions.
