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Moscone Center Announces Expansion

SAN FRANCISCO

Mayor Edwin M. Lee on June 25 announced the development of a 25-year master plan for the expansion of Moscone Convention Center with completion of the first phase expected by early 2018.

“The recent renovations at Moscone North and South are exciting, but they don’t address San Francisco’s need for more convention and meeting space to remain competitive with cities around the world,” said Mayor Lee. “Tourism is our City’s number one industry and bringing Moscone into the 21st Century will boost our city’s economy.”

 “This is one of the most utilized convention centers in the nation and many of our convention clients are simply outgrowing it,” said President and CEO of the San Francisco Travel Association Joe D’Alessandro. “Other competing cities have either recently expanded their convention centers or are planning expansions. We can’t sit back and let other cities around the world take our business away.”

“With over ten groups breaking attendance records at Moscone this year alone, the demand for additional space is clear,” said San Francisco Convention Facilities Director John Noguchi. “An expanded facility will provide us with the type of venue that will help convention business continue to thrive here in San Francisco.”

Moscone Center was built in a series of phases beginning with Moscone South in 1981; Moscone North and the Esplanade Ballroom in 1991; and Moscone West in 2003 providing nearly one million square feet of meeting and event space.

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