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Four Seasons Expands Worldwide; Starts At Home

TORONTO

Four Seasons Hotels and Resorts celebrates a homecoming of sorts with the opening of a new 259-room flagship hotel in Toronto, Canada, where the company was founded more than 50 years ago. The opening is a significant milestone in a growth strategy that includes expansion in every corner of the world.

The global footprint of Four Seasons spanning five continents and 36 countries is the result of a development strategy with focus on the destinations its guests want and need to travel. In 2011, Four Seasons signed 14 letters of intent, more than any other year in the company's history. Each new hotel that results from this process brings to life the best of the local culture, aesthetic and experiences, making each Four Seasons stay distinct and memorable.

China is one of the largest areas of focus for the company going forward, representing over 20 percent of projected openings for the next 4 years. A new property in Guangzhou opened in July 2012, and additional hotels are slated to open in Beijing and Shanghai Pudong in the coming weeks, as well as a hotel in Shenzhen in the near future.

This fall, Four Seasons will also enter Sub-Saharan Africa while, in the near future, brand expansion is planned throughout the Middle East, Europe and North America.