Accor Hotels—which has in its portfolio the Sofitel, Novitel, Ibis and Mercure brands—is putting an end to Wi-Fi charges.
The French company made the move after seeing a survey which revealed that the availability of free Wi-Fi is a critical factor when travelers decide which hotel to book.
Conducted by the London-based Telegraph Travel, the survey showed that two-thirds of hotels around the world still charge guests for for Wi-Fi access.
A subsequent poll by the publicatoin showed that many travelers see the Wi-Fi charges as “profiteering” by the hotels.
Accor’s decision follows another survey by the hotel booking website Hotels.com, which suggested that 38 per cent of travelers simply won’t book a hotel unless Wi-Fi access is free of charge.
Courtesy of Telegraph Travel