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Universal Orlando Reveals Diagon Alley Details

ORLANDO, Fla.

Groups visiting Orlando can soon climb aboard the Hogwarts Express in Hogsmeade and moments later arrive at King’s Cross Station – where the wonders of London and Diagon Alley unfold before them. 

With this summer’s opening of The Wizarding World of Harry Potter – Diagon Alley, Universal Orlando Resort and Warner Bros. Entertainment will bring even more of Harry Potter’s adventures to life inside a new themed area that includes a revolutionary attraction experience, as well as all-new themed shops and dining.

The two companies today revealed first-ever details about the new area and the one-of-a-kind adventures it will offer. The spectacularly themed environment will double the size of the sweeping area already dedicated to Harry Potter’s adventures at Universal Orlando, expanding it across both Universal theme parks.

And – just like in the books and films – guests will be able to travel between the two areas aboard the iconic Hogwarts Express.

Universal Orlando opened The Wizarding World of Harry Potter – Hogsmeade at its Islands of Adventure theme park in 2010. That area includes the iconic Hogwarts castle, which houses the groundbreaking Harry Potter and the Forbidden Journey attraction and the village of Hogsmeade.  The Wizarding World of Harry Potter – Diagon Alley will be located within Universal Orlando’s second theme park, Universal Studios, and will create new experiences based on the signature areas of London, Diagon Alley and Knockturn Alley.

After arriving at King’s Cross Station aboard the Hogwarts Express, guests will pass through “London” and the iconic brick wall archway from the films into Diagon Alley, a bustling, wizarding hub within a Muggle city. There will be shops, dining experiences, and a new ride called Harry Potter and the Escape from Gringotts – a multi-sensory, multi-dimensional journey that will take theme park attractions to a new level.   

The Wizarding World of Harry Potter – Diagon Alley will also give visitors the exciting opportunity to:

•   Board the Hogwarts Express and journey between London’s King’s Cross Station (located in Universal Studios Florida) and Hogsmeade Station (located in Universal’s Islands of Adventure). The journey will be filled with views of London and the British countryside – as well as a few surprises. Park-to-park admission is required.

•   Experience a groundbreaking new, multi-dimensional thrill ride, Harry Potter and the Escape from Gringotts, which will place riders in the middle of an incredible adventure as they navigate their way through the perils of the Gringotts vaults

•   Witness the magical experience of a wand choosing a wizard at Ollivanders: Makers of Fine Wands since 382 BC, one of the wizarding world’s premier wand shops

•   Discover the darker side of magic in Knockturn Alley, the darkest of dark places that features Borgin and Burkes – a shop specializing in the Dark Arts that will offer a wide variety of Dark objects, such as Death Eater masks, skulls, and other sinister items

•   Explore some of Diagon Alley’s famous shops, including: Weasleys’ Wizard Wheezes, Madam Malkin’s Robes for All Occasions, Magical Menagerie and Wiseacre’s Wizarding Equipment.

More details about the unique experiences that can be found in The Wizarding World of Harry Potter – Diagon Alley will be released over time.  For more information, visit www.universalorlando.com/harrypotter

To plan a meeting or event at Universal Orlando, visit www.uomeetingsandevents.com.

Universal Orlando Resort’s 250,000 square feet of indoor, customizable meetings space and variety of unique outdoor event venues can accommodate groups ranging in size from 20 to 20,000.