L.E. Hotels announced the hiring of hospitality industry veteran Michael Lorenz, who joined the team as senior vice president of sales and marketing.
Lorenz has more than 20 years of experience working in leadership positions with luxury and lifestyle hotel brands. In his new role he will oversee global sales, corporate public relations and marketing for L.E. Hotels.
Most recently, he served as vice president of sales and marketing with Highgate Hotels. Previously, he also led a 75-person sales and marketing team as senior vice preisdent of the Viceroy Hotel Group.