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North American Meetings Day Hails Industry

WASHINGTON, D.C.

Led by Meetings Mean Business (MMB), the industry-wide communications and advocacy campaign, activities are taking place across the U.S. and beyond Thursday, April 16, in celebration of the first annual North American Meetings Industry Day (NAMID).

The Convention Industry Council (CIC) in collaboration with MMB will facilitate and support CIC members, chapters and other coalition members and stakeholders in implementing the NAMID strategies and activities as, for the first time, the greater meetings and events industry across the United States, Canada and Mexico will join together to celebrate NAMID. The events on Thursday, April 16, 2015, aim to bring together industry professionals and showcase the substantial value of meetings, conferences, conventions, incentive travel, trade shows and exhibitions.

Meetings industry organizations and chapters from the U.S., Canada and Mexico will hold events to recognize and celebrate the day, striving to make a powerful statement on the value and strength of the global meetings industry. NAMID is inspired by the very successful and 20-year strong Canadian National Meetings Industry Day created by the Canadian Chapters of MPI, and is a testament to the strength of the industry that the event has grown to be continent-wide.

Michael Dominguez, MMB co-chair and senior vice president of corporate sales at MGM Resorts International, said, “We are excited to be involved in such a meaningful day that unites our industry not only across the United States, but also across Canada and Mexico, communicating the critical role in connecting people and driving positive business results through face-to-face interaction. Across the continent we will demonstrate how meetings build personal relationships, drive positive outcomes and support strong communities.”

“NAMID is a true testament to the strength of the leadership within the Convention Industry Council, Meeting Professionals International and across our coalition of meetings and events leaders. MPI Canada created this initiative 20 years ago with three objectives in mind: to define and shape the meetings and events profession in the future; to help raise the industry’s profile; and to discuss the economic impact of meetings with people who are outside the industry. These objectives remain consistent with our goals for events all across the continent this spring,” added David Peckinpaugh, fellow MMB co-chair and president of Maritz Travel (pictured).

Follow and participate in the digital conversations at @MeetingsMeanBiz on Twitter and by using the hashtags #MMBusiness and #NAMID15. Planners can also download the MMB app, available on iPhones and Android devices, to access industry resources and to stay updated on NAMID activity.

The Meetings Mean Business coalition was created in 2009 to showcase the value that business meetings, travel and events bring to the U.S. economy. For more information, visit www.MeetingsMeanBusiness.com.

For a full story on the evolution and impact of the newly created special day, click here.