SIOUX FALLS, S.D.
The Sioux Falls Convention and Visitors Bureau (CVB) has launched a completely new website with a number of upgrades, including new technology such as a mobile-first responsive web design, booking engine, real-time Instagram integration, Google Street View, dynamic and related content strategy, custom itineraries, video integration and international visitor landing pages.
“We are very excited that our new website has already shown results in only one month,” said Teri Schmidt, executive director of the Sioux Falls CVB. “The new features allow us to execute new sales and marketing initiatives and even better tracking, measurement, return on investment and actual bookings.”
Visitor Guides will continue to be one of the most measurable goals on the new site. In addition to allowing the ability to request a printed version of the guide, the new site will give users the option to view or download the guide in the format of their choice: PDF for download or in-browser viewing; MOBI for download on Amazon Kindle; and EPUB for download on iBooks and Google Android. Within each format, the Table of Contents will be interactively linked to the appropriate page, and any ads within the guide can link to its directory listing on VisitSiouxFalls.com, or any approved external advertiser website.
The dynamic new website can be viewed at www.visitsiouxfalls.com.
