American Express Meetings & Events and DoubleDutch teamed up to launch a new app, called HCP MOBILE CONNECT, that is designed to assist pharmaceutical companies to be transparent and meet compliance regulations when hosting HealthCare Providers (HCP) at their events.
The app allows meeting owners to accurately confirm and log the attendance of the HCP attendees electronically, and can also be customized at a country level in order to provide relevant legal messages.
The HCP MOBILE CONNECT app is part of a comprehensive suite of Pharmaceutical Compliance Meetings Management Solutions from American Express Meetings & Events, developed to provide pharmaceutical companies with the ability to gather essential data in a simple, accurate way.
As new regulations are put into place, global pharmaceutical organizations face higher levels of complexity and scrutiny when it comes to the reporting and management of indirect transfer of value to HCPs, tied to participation in sales meetings, education programs and conferences. Digitally captured attendance records enable improved data collection integrity, which can improve compliance.
“Pharmaceutical companies are facing increasingly complex obligations from a regulatory and compliance perspective, both within the U.S. and [overseas],” said Issa Jouaneh, senior VP and GM, American Express Meetings & Events. “With this in mind, we offer a suite of services for the healthcare industry to assist in providing full visibility of meetings and events attendees and associated spending.”
HCP MOBILE CONNECT is available for download on all smartphones. Meeting organizers can quickly and easily scale up and down the number of people required to welcome attendees based on the size of the event. Through the use of individual, password protected mobile logins, the app offers verifiable HCP attendance visibility while virtually removing the opportunity for error through paper sign-in sheets.
"The events industry is witnessing a digital and mobile revolution, with solutions such as DoubleDutch designed to digitize the offline experience and bring more data and insight to help event organizers track, measure, and optimize their events." said Lawrence Coburn, founder & CEO, DoubleDutch.
HCP MOBILE CONNECT is available to all Amex Meetings & Events pharmaceutical customers.
