Marriott Convention & Resort Network (CRN) recently launched a new website in order to create an easier to use resource for meeting planners during the site selection process for their next meeting or event.
"Marriott's [CRN] recently conducted comprehensive customer interviews to identify the process used by meeting planners as they search for the ideal venue for large events," said Mike Wainwright, VP of sales, CRN. "In response we have relaunched our digital platform to make it easier for planners to use, by providing stronger tools such as preselected hotel search groupings and narrated site visit videos. We understand that it's difficult for planners to spend time on long site selection trips, so our goal is to provide a platform that easily links planners to our industry's leading brands, most desired destinations and greatest distribution."
The updated CRN website lists key information on 62 member hotels and resorts across the U.S., Mexico and the Caribbean. There are now quick links to eight different pre-selected search groupings.
The CRN website redesign also placed an emphasis on mobile optimization, so that everything is functional for planners, whether viewing the site on their laptop, smartphone or tablet.