HIP Network announced its acquisition of sustainability platform Convene Green from the Association Society of Association Executives (ASAE). HIP Network said it plans to shape Convene Green into the “preeminent industry benchmark for innovative event organizers, hotels destinations and suppliers.”
Convene Green originally was previously a standalone brand within the ASAE Membership Toolset, helping planners and suppliers track and expand upon the sustainability of their meetings and events.
“We recognize that event sustainability is still one of the most underserved areas within our industry,” said Dan Sherman, HIP Network CEO. “The HIP Network will allow Convene Green to create a stronger, more innovative marketplace for environmental, social and economic impacts of meetings and events.”
Convene Green stakeholders include both event planners and strategic suppliers. Enhanced resources are in the works to help planners to track, manage and communicate big or small eco-friendly initiatives.
On Thurs., Nov. 17, 2016, HIP Network will officially announce Convene Green’s future product plans during their innovation conference, “Sessions in the City” at the Washington Marriott Georgetown.