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JW Marriott Launches Drone Experience Program

HONG KONG

JW Marriott Hotel & Resorts and DJI, the world's leading drone maker, announced a partnership that will launch the hotel brand's first Drone Experience Program. The program will provide guests with the opportunity to experiment with DJI's innovative drone technology.

The Drone Experience Program will enable guests to capture an aerial overview of the hotel and destination by using a DJI drone with the help of a trained UAV pilot. Through the DJI Go app, they can easily share on social media via live-stream to Facebook or YouTube.

"We are delighted to be partnering with JW Marriott to enrich the guest experience,” said Eli Morgan Harris, DJI's business development manager. “DJI's aerial platforms and camera technology will allow travelers creative means of capturing and sharing their travel experience with the rest of the world. The combined geographic footprints of DJI and the JW Marriott brand will enable us to debut the program in some of the world's most desirable destinations.”

With its proximity to the legendary Anji Bamboo Forest, one of the most renowned natural wonders in China,JW Marriott Zhejiang Anji was selected as the pilot hotel for the Drone Experience Program. The property will launch the initiative Nov. 12.

DJI representatives will host on-site experience sessions for hotel guests to demonstrate how to safely operate a drone and provide aerial photography tips. The 30-minute experiential program will be held every Saturday. Guests can reserve their spot in advance with the hotel concierge.

"Delivering an exceptional guest experience is at the heart of what we do at JW Marriott, and this exciting partnership with DJI allows us to continue transforming the way our guests capture their travel experiences," said Mike Fulkerson, vice president of Brand Marketing, Asia Pacific, Marriott International. "Anji is a fantastic destination to pilot this cutting-edge technology and the program will help guests both learn something new and share their experiences with friends and family."