Christine Lawson has joined Discover Santa Clara, the official DMO for Santa Clara, California, as president and CEO.
Lawson brings 30 years of travel industry experience to Discover Santa Clara, including executive and senior vice president positions with Aparium Hotel Group, Cvent, Loews Hotels and more than 25 years with Kimpton Hotels & Restaurants.
“There truly is a lot to discover in Santa Clara for all kinds of travelers—conventions, groups and leisure,” Lawson said. “It has everything needed for big success on a scale that allows for maximum flexibility, customization and individualized service.”
According to an announcement from the DMO, Lawson’s vision for the organization as part of the Santa Clara business community includes attributes she has practiced throughout career: “Being responsive and responsible, proactive and productive. Embracing diversity and sustainability. Engendering trust and transparency, collaboration and creativity.”
Discover Santa Clara markets and promotes Santa Clara and the Santa Clara Convention Center to national, regional and local organizations for conventions, meetings, tradeshows, athletics and group business and leisure travel.
This information is based on a press release from Discover Santa Clara.
Read about more recent moves and appointments in the hospitality industry.
