More than 500 incentive travel professionals gathered at the Hilton Tulum Riviera Maya All-Inclusive Resort in the Mexican state of Quintana Roo for SITE’s annual Global Conference March 3-6.
The event is the association’s biggest educational conference of the year, built on SITE’s four foundational event pillars—connect, learn, discover and shape—and brings together incentive travel professionals from around the world to learn about the latest trends and happenings in the incentives sector, from how to balance budgets to which destinations are on planners’ radars and more.
This year, SITE Global had 557 registrants from 42 countries, with 180 of them being first-time attendees, which Annette Gregg, CEO of SITE, said is a sign of many new entrants into the incentives sector as companies continue to hire and send employees to conferences like SITE Global to learn more about the industry.
The conference also serves as an opportunity to recognize SITE chapters and members for their excellence in initiatives such as young leaders, membership, sustainability and more over the past year and is also where the association gives out its Crystal Awards, which recognize “creative, practical and truly memorable incentive travel programs that keep employees engaged, drive business results and improve the bottom line for global corporations.”
Take a peek at some highlights from the event so far and stay tuned for more updates from SITE Global!
1. SITE Global Opening General Session

2. SITE CEO Annette Gregg Speaking at SITE Global

3. SITE Global Attendees Pose With a Tulum Sign

4. Taylor Smith Speaking at SITE Global

5. Shaman Experience at SITE Global's Leadership Dinner

6. SITE Leaders Recognize and Award Excellence Across Global Chapters

7. SITE Global Attendees Pose for a Photo

Stay tuned for more updates from the SITE Global Conference event!