Marriott International and Japan’s Mori Trust Group announced the signing of five hotels in Japan under the Marriott Hotels brand. The agreements for five Mori Trust hotels will see Marriott International double the footprint of its flagship Marriott Hotels brand in Japan, and will increase its Japanese presence by one-third as the company reaches its 20th property, after rebranding all hotels.
Over the next two years, Mori Trust Group will renovate five existing Laforet properties and rebrand them as Marriott Hotels, offering approximately 840 rooms. The agreements between the two companies extend a relationship that has seen the successful opening of the Tokyo Marriott Hotel, Courtyard by Marriott Tokyo Station Hotel and Courtyard by Marriott Shin-Osaka Station Hotel.
The five rebranded hotels—Lake Biwa Marriott Hotel (formerly Laforet Biwako), Nanki-Shirahama Marriott Hotel (formerly Laforet Nanki-Shirahama), Fuji Marriott Hotel (formerly Laforet Yamanakako), Izu Marriott Hotel Shuzenji (formerly Laforet Shuzenji), and Karuizawa Marriott Hotel (formerly Laforet Naka-Karuizawa)—are all located in Japan’s most scenic destinations.
These agreements are part of Marriott International’s strategic expansion plans across Asia and aim to meet the needs of the rapidly growing number of inbound travelers into Japan.
Mori Trust Group is owner and operator of the Laforet Hotels & Resorts hotel chain, consisting of 32 properties offering 7,200 rooms in prime city sites and carefully selected resort areas in Japan.
Marriott International currently runs 15 hotels in Japan spanning five brands, which are The Ritz-Carlton, Marriott Hotels, Renaissance, Courtyard, and Autograph Collection Hotels.