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Atlantis and Caesars Form Marketing Alliance

Atlantis, Paradise Island resort in The Bahamas announced a partnership with Caesars Entertainment Corporation. The two hospitality and gaming companies have created an alliance designed to offer Atlantis' resort experience to members of the Caesars Entertainment's Total Rewards program.

Under this arrangement, Caesars will offer a Las Vegas style island gaming destination as a benefit of their loyalty program, granting their Total Rewards members' access to Atlantis in the Caribbean.

"Partnering with the Caesars brand on this initiative allows guests even more access to elite gaming destinations," said Paul Burke, president and managing director of Atlantis, Paradise Island. "This is an aggressive step … toward attracting new customers to experience our unique product offerings."

Caesars customers will be offered access to amenities including dining at signature restaurants boasting celebrity chefs with world-class cuisine, interactions with dolphins and sea lions. All Total Rewards members who are Platinum, Diamond or Seven Stars will be able to utilize this offering.

The Atlantis, Paradise Island Total Rewards benefits are now available to all members.